"Mr. Pitsenberger and all at Golden Gecko,
My name is Nicky O'Sullivan, living in Glanmire, County Cork, Ireland. I am relatively new to gardening and I would most sincerely like to congratulate you on your website. It has fascinating topics, tips, guidance and gardening plans, in fact all you need to know and has kindled my interest in gardening. If circumstances would allow I would most certainly purchase my garden requirements but all I can offer is my appreciation and ask that you keep up the good work.
Regards, Nicky O'Sullivan"
Nicky says, "If circumstances would allow I would most certainly purchase my garden requirements (from us)". Now the challenge for us it to figure out how to facilitate his wish!
I think there are more Nicky's out there. For whatever reason they might gravitate towards your business. Maybe they don't have a great garden center in their area. Maybe they just feel more connected to your business because of your web page and blog.
There is a huge opportunity here for small nurseries to connect with people all over the globe. People are connecting across borders and will show loyalty to the business that speaks to (with) them.